Social Media broke Society. Then Elon broke Social Media. Now, There’s AI.
Social Media broke Society. Then Elon broke Social Media. Now, There’s AI.
The Erosion of Social Connections Roughly, here's what I think happened: social media broke society. There's a statistic that's often tracked—it's the number of close friends the average adult has. I…
Read → 2 minThe Erosion of Social Connections
Roughly, here's what I think happened: social media broke society. There's a statistic that's often tracked—it's the number of close friends the average adult has. In 1990, this number was around 13, but it has declined every decade. By 2020, it was down to something like one to three, which is quite alarming.
The Shift to Online Interactions
I believe what happened is that we replaced real-life social interactions with online social media interactions. These parasocial interactions with people online—whom we never actually meet or interact with, like watching YouTube videos—became even more prevalent during and after lockdown.
The Impact of Major Events
Elon Musk's influence on social media and the impact of elections further deteriorated the quality of these platforms. Twitter, for instance, used to be tolerable, but now it's filled with bots and garbage. The rise of AI is likely to exacerbate this issue. Not enough people have migrated to other platforms like Blue Sky.
The Rise of AI and Its Consequences
My theory is that AI models like GPT and LLaMA are becoming increasingly affordable. As they get cheaper, any platform based on text content will become completely unreliable. Websites where you scroll through a feed of text posts will turn into a mess, reminiscent of the early 2000s when bots would flood blog comment sections with spam.
The Future of Content Platforms
I think we're about to experience this bot takeover on any platform that gains traction and relies on text content. It will be more bots than humans. The only way to ensure that a real person is behind a post or piece of content might be to change the format to audio or video. Text and image content, which AI can easily generate, will become so cluttered with garbage that it won't be worth your time.
The Decline of Text-Based Platforms
Platforms that rely on text and image content will suffer. You'll open your feed, and it will be filled with garbage, leading to frustration and eventual abandonment. Platforms like Twitter and Reddit might struggle. Reddit has some human curation through upvotes and downvotes, but if comments become 80% bot-generated, the system will collapse. Text-based platforms like Twitter, Blue Sky, and Mastodon might not survive once AI becomes ubiquitous.